The mark consists of a tin design, "REESE'S" in stylized script letters with the words "THE ORIGINAL, MILK CHOCOLATE COATED, PEANUT BUTTER CUPS, MADE IN CHOCOLATE TOWN, SINCE 1923" and "SO THEY MUST BE GOOD", a stylized design of a partially eaten peanut butter cup, and a design around the tin sides comprising a partial stylized side or edge of a peanut butter cup. The dotted lining shown in the mark is not a feature of the mark but is intended only to show position of the mark on the container for the goods. The stippling shown in the mark is for shading purposes.
Popular owners
Hershey Chocolate & Confectionery Corporation (75) Wm. Wrigley Jr. Company (37) Gruma Corporation (24) Grupo Bimbo S.A.B. de C.V. (23) Frito-Lay North America, Inc. (19) Molinos Valle Del Cibao, C Por A (19) FERRARA CANDY COMPANY (18) Mars, Incorporated (17) Olé Mexican Foods, Inc. (17) Farmer Bros. Co. (16) Kraft Foods Global Brands LLC (15) The Quaker Oats Company (15) Teavana Corporation (14) CONOPCO, INC. (12) INTERCONTINENTAL GREAT BRANDS LLC (12) LIFE PLUS STYLE GOURMET LLC (12) HEARTLAND CONSUMER PRODUCTS LLC (11) Kahala Franchising, L.L.C. (11) KRAFT FOODS GROUP BRANDS LLC (11) BROOKLYN WATER ENTERPRISES, LLC (9)Popular publication dates
Mar. 13, 2012 Mar. 29, 2011 Mar. 22, 2011 Apr. 12, 2011 Apr. 19, 2011 Mar. 15, 2011 Feb. 15, 2011 Nov. 02, 2010 Mar. 08, 2011 Apr. 05, 2011 Nov. 16, 2010 Oct. 19, 2010 Apr. 26, 2011 May 03, 2011 Oct. 05, 2010 Sep. 28, 2010 Oct. 12, 2010 Oct. 26, 2010 Feb. 01, 2011 Jan. 25, 2011