The mark consists of the stylized wording "BLUE-O4", where the letters "BLUE" and "O" appear in light blue, blue, dark blue, purple and black with gray shading, the hyphen consists of a sideways water droplet in blue and black with gray shading, and the number "4" is subscript in white inside a gray circle with light blue and gray shading. All of the foregoing elements appear against a silver background. The rectangular shape of the background is not part of the mark.
Popular owners
PEPSICO, INC. (38) MONSTER ENERGY COMPANY (36) MillerCoors LLC (24) ANHEUSER-BUSCH, INCORPORATED (20) E. & J. GALLO WINERY (19) The Coca-Cola Company (17) Catawba Valley Brewing Company (12) Hansen Beverage Company (12) Mad Scientists Brewing Partners LLC (12) XL Energy Drink Corp. (12) Sun King Brewing Company, LLC (11) Pure Inventions, LLC (10) Tequila Cuervo La Rojena, S.A. de C.V. (10) The Concentrate Manufacturing Company of Ireland (10) Stokely-Van Camp, Inc. (8) MATTEL, INC. (7) RNK, LLC (7) Three Floyds Brewing LLC (7) American Society for Microbiology (6) CONCENTRATE MANUFACTURING COMPANY OF IRELAND, THE (6)Popular publication dates
May 10, 2011 Mar. 08, 2011 Mar. 14, 2017 Apr. 12, 2011 Mar. 15, 2011 Feb. 15, 2011 Apr. 19, 2011 Mar. 29, 2011 Mar. 21, 2017 Mar. 22, 2011 Oct. 05, 2010 Oct. 19, 2010 May 03, 2011 Nov. 16, 2010 Oct. 26, 2010 Oct. 12, 2010 Aug. 31, 2010 Jan. 25, 2011 Jan. 11, 2011 Sep. 28, 2010