The mark consists of the word "rally" in stylized, lowercase letters as shown. The letters align evenly on the bottom. The left "arm" of the Y in "rally" ends with an arrow pointing directly north. The same left arm is shorter in length than the right "arm" of the Y. Additionally, the bottom of the Y swoops in a half-oval shape. Also included underneath the stylized word "rally" are the words "The Definition of Recovery." The T, D, and R letters are capitalized. The T in "The" is aligned on the left with the "r" in rally directly above. The word "Recovery" begins under the first "l" in rally, runs underneath the second "l" and ends before the swoop in the "y".
Popular owners
PEPSICO, INC. (38) MONSTER ENERGY COMPANY (36) MillerCoors LLC (24) ANHEUSER-BUSCH, INCORPORATED (20) E. & J. GALLO WINERY (18) The Coca-Cola Company (17) Catawba Valley Brewing Company (12) Hansen Beverage Company (12) Mad Scientists Brewing Partners LLC (12) XL Energy Drink Corp. (12) Sun King Brewing Company, LLC (11) Pure Inventions, LLC (10) The Concentrate Manufacturing Company of Ireland (10) Stokely-Van Camp, Inc. (8) Three Floyds Brewing LLC (7) CONCENTRATE MANUFACTURING COMPANY OF IRELAND, THE (6) LAB ACTIVE INC. (6) New Sunshine, LLC (6) Tequila Cuervo La Rojena, S.A. de C.V. (6) Topco Holdings, Inc. (6)Popular publication dates
Mar. 08, 2011 Mar. 14, 2017 Apr. 12, 2011 Mar. 15, 2011 Feb. 15, 2011 Apr. 19, 2011 Mar. 29, 2011 Mar. 21, 2017 Mar. 22, 2011 Oct. 05, 2010 Oct. 19, 2010 May 03, 2011 Nov. 16, 2010 Oct. 26, 2010 Oct. 12, 2010 Aug. 31, 2010 Jan. 25, 2011 Jan. 11, 2011 Sep. 28, 2010 Apr. 26, 2011